The Center for Digital Transformation hosted a workshop on the topic "The Potential Application of Artificial Intelligence in the Tourism Sector and Related Industries," opened by CDT Director Predrag Nikolić.

We welcomed leading experts and consultants in the field of AI, who presented the latest trends, solutions, and practices in the tourism sector.

A central part of the workshop was the analysis of our industry's readiness to embrace AI innovations and the challenges that lie ahead on this path.

Through collaboration with workshop participants from the tourism industry, we laid the groundwork for further progress and discussed how artificial intelligence will define tourism in the coming years. We discussed the readiness of this sector to adapt to rapidly growing AI technologies and the necessary resources for this step.